"How to Make Your Competition Irrelevant — Even in a Down Market"
Executive Briefing
September 3rd, 2025
Time: 11.00 AM MST
Location: Zoom
Find Your Invisible Advantage™ and Turn It Into a Premium, No-Brainer Offer
If clients are comparing you to cheaper competitors...
If prospects say, “You sound like everyone else”...
If it’s getting harder to defend your pricing…Then you don’t have a marketing problem.
You have a positioning problem — and this Executive Briefing will help you fix it.In one tactical, high-leverage session, we’ll walk you through how to uncover Your Invisible Advantage™ — the one thing your business does better than anyone else — and how to package it into an offer that commands premium fees and instantly differentiates you from the noise.
What You’ll Walk Away With
Proven Process
A proven process to uncover your Invisible Advantage™ — even if you’ve struggled to articulate your value
Identify 3 Shifts
The 3 shifts that let you own your category instead of competing on price
Real-Life Transformations
Real examples from agencies and consultants who used this exact strategy to double or triple their fees
Live Guidance
Live guidance on your positioning — to help you apply these shifts to your own offers and close more deals at higher rates
Are You The Main Driver Of Growth?
Mandi Ellefson is the founder of Hands-Off CEO and creator of the Scale to Freedom™ framework. She's helped consulting agency CEOs add millions in revenue while stepping out of daily operations. With over a decade of experience transforming service businesses, Mandi specializes in helping agencies escape the capacity-growth trap by creating irresistible offers that command premium fees. Her clients have achieved results like 600% profit increases and 3.5X revenue growth while reducing their working hours.
Others Growing Their Businesses Using The Action Plan
Inside The Hands-Off CEO:
“We now command fees that are 10X higher than before.
Clients are now paying into the mid 6 figures for our services.”
Wally W.,
Industrial Services Consultant
“We've just secured our two largest clients ever!
This represents a 353% increase over our previous average monthly retainer.”
Jayne M.,
Journey Consulting
“We're now selling retainer packages into the six figures!
What’s more, we’re continuing to lower my percentage of the delivery.”
Mark A.,
Credit Union Marketing Agency
These results didn’t come from adding more services — they came from seeing and positioning what was already there.
Show Up. Shift Your Positioning. Stand Out Instantly.
This isn’t branding theory. It’s a revenue-producing reframing of your business — and it works, fast.
Transformative. No fluff.
September 3rd, 2025
Time: 11.00 AM MST
Location: Zoom
